Job Description

Join to apply for the Manager, Sr. Content Writer role at Famous Footwear 2 days ago Be among the first 25 applicants Join to apply for the Manager, Sr. Content Writer role at Famous Footwear Get AI-powered advice on this job and more exclusive features. If you're looking for that next step in your career, make it famous! To us, famous isn’t about standing out in the crowd. It’s about feeling good where you stand right now. Famous Footwear is your place for athletic, fashion and casual shoes for the whole family from hundreds of name brands. Join our dynamic and thriving footwear company as a Manager, Sr. Content Writer in St. Louis, MO where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning. What will you be doing? Ensure overall strategy for the Famous brand: Works closely with the Creative Director, Marketing Planning and channel leads, to ensure a thorough understanding of key brand pillars and platforms and the product stories we develop to be on brief Partner on creation of a content strategy: Drive a deeper emotional connection with our customer, compel increased consideration, and reinforce our brand and product positioning Be a thought leader: Serve as a key participant in team ideation sessions to develop new marketing and promotional concepts Develop and educate on product assortment: Convey do’s and don’ts of our product brand partners along with knowledge on the product assortment key features and benefits to highlight creatively in both messaging and points of view for photography Stay current on all market research: Review fashion and footwear trends to ensure a thorough understanding of our target customer, both current and acquisition Ideate ways to talk to our target customer: Create a compelling brand voice that resonates and creates an emotional connection with her Project leadership: Make sure the copy team follows objectives and parameters of Creative Briefs to ensure copy achieves the goals of each project, encourages the reader to take the desired action (increased consideration, immediate buy, increased engagement, etc.), and is submitted on time Perks you will enjoy! Our Shoe Discounts: No matter your style, we’ve got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands Benefits that Start Day One: To learn more details about our total rewards including health benefits and PTO, visit yourcaleres.com Get Paid When You Want: Access your money as you earn it and request your earnings before payday Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates Relaxed Dress Code: At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet! Site Perks: Full access to our onsite gym, Starbucks, Grab and Go Market, and free parking located in the convenient area of downtown Clayton, MO Qualifications that make you the perfect fit! Bachelor’s Degree in English, Journalism, Communications, or related field preferred 5+ years’ experience in consumer-facing marketing/advertising writing, preferably at an ad agency or in-house creative department 2+ years’ supervisory experience Strong communication skills – must be able to communicate thoughts and creative concepts to team and management Content management experience a plus Knowledge of shoe/apparel industry and sense of fashion a plus Thorough understanding of the creative process Understanding of both MAC and Windows operating systems, MS Office required Adobe Creative Suite experience preferred Famous Footwear is part of Caleres Inc., a diverse portfolio of 15 global footwear brands including Sam Edelman, Naturalizer, Vionic, Dr. Scholl's, Allen Edmonds, and many more. Caleres' legacy includes more than 140-years of craftsmanship, a passion for fit and business savvy, with a mission to continue to inspire people to feel great…feet first. Caleres is an Equal Opportunity Employer by choice. We believe our company should be as diverse as the consumers we serve. We seek and engage talented individuals from all backgrounds, ethnicities, genders, lifestyles, and belief systems. Caleres and Famous Footwear are invested in our Associates. We regularly review our pay matrices and update appropriately based on need. Starting pay is determined by several factors, including relevant skills, qualifications, and experience. The actual pay rate will equal or exceed the required minimum wage applicable to the job location. Please visit yourcaleres.com to review all associated benefits. Fraudulent Recruiting Disclaimer: Please beware of fraudulent recruiting. Legitimate Caleres, contacts will use @caleres.com email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. If you have been asked for any of the above, or believe you have been contacted by someone posing as a Caleres employee, please refer to our fraudulent recruiting statement found here: Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing, Public Relations, and Writing/Editing Industries Retail Referrals increase your chances of interviewing at Famous Footwear by 2x Get notified about new Senior Content Writer jobs in St Louis, MO . Technical Writer / Interface Specialist (BSSS-L3) NGA - St Louis Senior Technical Writer - DoD Acquisition Product Support Bridgeton, MO $77,818.00-$127,971.00 1 week ago Technical Writer (TS/SCI w/ Poly Required) Global Audit and Assurance Content Production and Deployment Manager - Learning Global Audit and Assurance Content Production and Deployment Manager Marketing Content Specialist & Copywriter St Louis, MO $55,000.00-$65,000.00 1 month ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Famous Footwear

Job Tags

Similar Jobs